Rather than building bureaucratic hurdles, we foster flexibility within the framework of professional structures. Thus we maintain the simple within the complex, count on the extensive expertise of our employees, and promote a feeling of community.

Managing the brands of the retail sector with dedication as though they were our own is what we consider the key to our company’s success. This means focusing in particular on the needs of consumers in our deliberations. We value honest, open and respectful interactions, ensuring that each of our employees is able to make their individual contribution to our success. That is our credo! We develop creative and innovative ideas on this basis.

→ Our code of conduct

We value flat hierarchies and efficient communication channels. Speed is a crucial factor in the trade brand business. Sometimes only three months elapse between the initial idea and the market launch. This is only possible when everyone involved pulls in the same direction. That is why our actions are driven in particular by team spirit, commitment and enthusiasm combined with pragmatism and entrepreneurial thinking.